barcoo is a great example of the ‘Wisdom Of The Crowds’ concept. Our numerous user-contributed reviews are a good example of this. We will be taking this a step further by launching “Ask barcoo” – a new service targeted at manufacturers and agencies that wish to ask our users a few short questions regarding products. During the initial phase, the service will be limited to Germany, where we have over three million users.

Source: David Sim

Since we launched in early 2009 barcoo now has over one million installations! Wow … thus we’re often being asked what our vision is, where is this all going? This is so simple that I never even thought about bloggin it. Now, it will be made up for. Here’s our Vision:

Whenever consumers want to know more about any product, they use barcoo.

No more, no less.